AMSTERDAM – The recently concluded IBC2023 at RAI Amsterdam saw a 16% increase in attendees from the previous year, a promising sign of recovery for the broadcasting and media industry. With over 1,200 exhibitors showcasing their groundbreaking products, the event offered a glimpse into the rapidly evolving media technology landscape.
Broadpeak, a global leader in content delivery network (CDN) and video streaming solutions, stood out with its innovative offerings and remarkable presence. Jacques Le Mancq, CEO of Broadpeak, confidently referred to this as their most triumphant IBC experience, evident from the throngs of visitors that continuously populated their booth.
“The level of engagement, discussions, and interest we received was truly unprecedented,” stated François Xavier Simon, Sales Director at Broadpeak. He further emphasized how Broadpeak’s impressive growth was reflected not just in their expanded booth size, but also in their augmented team and the innovative solutions they brought to the table.
A major highlight was the recent announcement of Broadpeak achieving over 1 Tbps HTTPS throughput, which garnered significant attention, fueling discussions about the company’s high-performance streaming software capabilities. This, coupled with the launch of broadpeak.io’s next-gen SSAI solution, generated considerable buzz. The new solution offers a seamless method to tackle device fragmentation issues and bolster monetization.
According to Xavier Leclerq, VP of Business Development, the industry’s focus is now shifting from sheer innovation to the solidification of existing, trending tools. This year’s IBC was evidence of the industry’s emphasis on enhancing profitability through targeted advertising, cloud integration, and the application of advanced technologies such as Multicast ABR and AI.
Broadpeak.io, the company’s API-based SaaS platform, was undeniably a showstopper. Mathias Guille, along with his team, shared insights about their exciting partnership with OKAST and the next-gen SSAI, hinting at more advancements in the coming months.
Additionally, Broadpeak’s collaboration with DAZN further bolstered their position in the market. With Robin Oakley and Cora Spear from DAZN sharing their firsthand experiences of Broadpeak’s multicast ABR capabilities, visitors gained a deep understanding of the transformative power of this technology, especially for live sports streaming.
Broadpeak’s groundbreaking nanoCDN™ mABR solution, which effectively tackles traffic peaks and ensures superior streaming quality, was another highlight. This technology’s increasing acceptance was evident from recent collaborations, including a joint deployment with Orange in Spain and the integration of multicast ABR stream monitoring by Agama.
Wrapping up IBC 2023, Broadpeak’s consistent commitment to technological advancement and its proactive approach to tackling industry challenges has cemented its place as an influential player in the media tech space.
Broadpeak eagerly awaits IBC 2024, scheduled from September 13th to 16th. However, they invite industry enthusiasts and professionals to engage with them even before the event, emphasizing their constant readiness to push the boundaries of media technology.
For those who missed the action, a wrap-up video capturing Broadpeak’s exhilarating experience at IBC 2023 is now available.
To connect with Broadpeak experts and learn more, click here: https://broadpeak.tv/contact/